There are 36.4 million people (61.4 per cent of England’s population) living within 10 miles of an EFL ground, with four in 10 residents in this catchment area falling into the most-deprived population groups.

Sport England have identified lower physical activity participation rates among people living on low incomes and that is why they have joined forces with the EFL Trust network to help people create a long-term healthy and active lifestyle.

FIT FANS is one of a number of initiatives aimed at tackling this issue, which is one of Sport England’s key priorities.